LATEST ARTICLES BY ANDREW
Award winning speaker – the ‘Multi-Story Man’. Helping leaders to sell themselves and their ideas through storytelling.
When Seth met Bryan – the power of the human story
A few years ago I was seriously in the doldrums and was introduced to the work of Seth Godin (pictured above left). A New York-based marketing guru, Godin writes one of the most [...]
When slow & steady beats the quick fix
There are no principles operating here, just gusts of wind. Printed in a recent USA Today, this description of a famous figure comes from Robert Epstein, an American research psychologist and a former [...]
Reflections on Manchester’s newest storytelling concept
The shortest distance between two people is a story (Terrence Gargiulo)If the above quote has any validity (and I sincerely believe it does), then the ‘7 Stories’ event last Thursday evening in Leaf, Manchester created [...]
Celebrating the ‘New Disruptors’ of the North West
I never thought of myself as a disruptor. But a former boss of mine said I was the most disruptive person he’d ever worked with. He meant it as a compliment! These were the words [...]
What it means to be in your element
I was having a bit of a clear out at home the other day and came across an oil painting I’d done as a teenager (the bird of prey shown above). At the time I [...]
I never met Stephen Hawking, but…
I wish I could say I’d met Professor Stephen Hawking, a man of colossal intellect and great courage (apparently he was given just 2-3 years to live after being diagnosed with motor neurone disease, whilst [...]
Is your Company Vision alive and well?
One of the most interesting aspects of my work is to help a company find a fresh vision, something which helps it stand out from the crowd and inspires its employees to achieve greater things. [...]
Can shy people sell?
Although I characterise most of my work as ‘storytelling’ it is, in many respects, a form of sales training – soft sales training. Many of my clients are technically schooled professionals who are thrust into situations [...]
Different ways to tell the same story
Driving home recently I was listening to Jonathan Ross on BBC Radio 2 talking about space exploration. Someone happened to mention Neil Armstrong and Ross recalled a time when the famous astronaut [...]
The product called YOU – 7 ways to sell yourself
People buy from people before they buy products and services. I doubt he was the first person to say this, but I remember these words of wisdom from a former mentor of mine, the notably [...]
Making the humdrum remarkable
Virgin Trains put a smile on my face today. More specifically it was Damian, the train manager on the 15.35 to Euston who raised a smile on most people’s faces on what might otherwise have [...]
Don’t just tell us what – tell us WHY
I had the pleasure of meeting Neil Clough recently, a young man currently developing a great reputation as a motivational speaker but who is best known for his appearance on series 9 of the BBC’s [...]