Don’t just tell us what – tell us WHY

2015-01-17T15:42:23+00:00 January 17th, 2015|

I had the pleasure of meeting Neil Clough recently, a young man currently developing a great reputation as a motivational speaker but who is best known for his appearance on series 9 of the BBC’s Apprentice programme. I’ve included a [...]

The curious incident of the player in the queue

2014-11-12T10:31:51+00:00 November 12th, 2014|

Professor Damian Hughes was a guest on the Today programme (Radio 4) this morning. An advocate for a more ‘right-brained’ (creative) approach to business, Hughes’ latest book looks at leadership and what we can learn from successful practitioners like Sir [...]

Is your business on the up?

2014-11-11T13:04:22+00:00 November 11th, 2014|

My son was watching the Disney/Pixar movie Up the other day, a wonderful (you might say ‘uplifting’) tale about an elderly man who embarks on an unlikely adventure. It reminded me of the journey companies go through when they’re undergoing [...]

Are you making noise or creating a buzz?

2014-10-19T20:25:26+00:00 October 19th, 2014|

Plenty of companies make noise - relatively few create a buzz. A buzz is where you get other people talking about you. But to do that you’ve got to give them something worth commenting on. That’s what Seth Godin means [...]