Can you trust the computer on your desk?

2014-12-04T16:42:07+00:00 December 4th, 2014|

Given the recent warnings about artificial intelligence voiced by Stephen Hawking, and the BBC's current documentary series on Science Fiction, I thought it might be fun to evoke memories of a troublesome computer made famous in a Stanley Kubrick classic. [...]

Is your business on the up?

2014-11-11T13:04:22+00:00 November 11th, 2014|

My son was watching the Disney/Pixar movie Up the other day, a wonderful (you might say ‘uplifting’) tale about an elderly man who embarks on an unlikely adventure. It reminded me of the journey companies go through when they’re undergoing [...]

Are you making noise or creating a buzz?

2014-10-19T20:25:26+00:00 October 19th, 2014|

Plenty of companies make noise - relatively few create a buzz. A buzz is where you get other people talking about you. But to do that you’ve got to give them something worth commenting on. That’s what Seth Godin means [...]